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Smart Engagement: Why, What, Who and How (DoShorts)



Businesses that thrive in the 21st century will be those that are smart about ‘engagement’. These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes. However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan…

Csr Und Stakeholdermanagement

Pub Date : 2015-11-19 | Author : Reinhard Altenburger | Publisher : Springer-Verlag

ISBN 10 : 9783662465608
ISBN 13 : 3662465604

Die Corporate Social Responsibility (CSR)- und/oder Nachhaltigkeitsstrategie beeinflusst die Arten und Formen der Einbindung von Stakeholdern. Dieses Buch zeigt innovative Formen d..

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