free tracker
Menu

Corporate Social Responsibility, Sustainability and Public Relations: Negot…

0 Comment



While public relations offers numerous assets for organization-stakeholder relationship building and for ethical corporate social responsibility and sustainability communication, it also faces challenges linked to negative perceptions of the profession which can lead to accusations of “greenwashing.” This innovative book critically explores the growing, complex and sometimes contradictory connections among public relations, corporate social responsibility and sustainability.



This book…


Similar Books



Managing Corporate Social Responsibility

Pub Date : 2011-09-07 | Author : W. Timothy Coombs | Publisher : John Wiley & Sons

ISBN 10 : 9781118106662
ISBN 13 : 1118106660

Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written..


Outrageous Misconduct

Pub Date : 1985-10-12 | Author : Paul Brodeur | Publisher : Pantheon

ISBN 10 : STANFORD:36105040187358
ISBN 13 :

Examines the attempts of the asbestos industry to cover-up the dangers of asbestos and describes the development of the financial and legal problems of the Manville Corporation..


Red Goldfish

Pub Date : 2017-02-10 | Author : Stan Phelps | Publisher : 9 Inch Marketing

ISBN 10 : 0984983872
ISBN 13 : 9780984983872

Purpose is changing the way we work and how customers choose business partners. In Red Goldfish, Stan Phelps and Graeme Newell share cutting edge examples and reveal the eight ways..


Social Media And Public Relations

Pub Date : 2016-01-22 | Author : Judy Motion | Publisher : Routledge

ISBN 10 : 0415856264
ISBN 13 : 9780415856263

Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a ..



Leave a Reply

Your email address will not be published. Required fields are marked *